ATTRACTIVE CITIES: Successes and Conflicts 

Program code

Program Duration
12 Days

July 10th-21st, 2017


500.00 €
include courses and activities in Milan and Barcelona (travel, housing and living expences are not included in the tuition fee)
250.00 €
Milano-Bicocca and UB students

ATTRACTIVE CITIES: Successes and Conflicts  


The main aim of the summer school is to improve the knowledge of the participants in the field of the urban attractions analysed from different perspective and in particular concerning different types of urban populations and services, different models of policies and governance structure.
The summer school will be divided in three sets of lessons and activities devoted to:

  • the analysis of the theoretical and methodological instruments available in order to studying and improving urban attraction;
  • the presentation of successful case studies of city marketing and attraction strategies performed in Italian and European cities;
  • the tour in specific places and “hot-spots” within the two cities in order to corroborate the theoretical part with the empirical field (lessons in the morning and trips in the afternoon);
The final goal of the summer school is to improve the capacity of the students in cooperating with private and public agencies for promoting cities attraction.
The summer school is open to students as well as to policy makers working in the field of the city marketing.

Contents Covered

  • Types of metropolitan populations living, consuming and working in the cities
  • Mobility systems and accessibility to urban opportunities in contemporary cities
  • Local resources utilized to develop touristic and job attractions
  • Public policies oriented to improve attraction
  • Governance and participation models as tools for improving attractions
  • Urban rhythm and night attractiveness
  • Walkability and urban environment
  • The environmental quality as an urban attractiveness

Program Coordinators

  • Prof. Giampaolo Nuvolati – Università di Milano Bicocca
  • Prof.ssa Montserrat Pareja Eastaway – University of Barcelona


Milano (1st week); Barcelona (2nd week)

Accomodation info

For Milano (1st week) please write to; for Barcelona (2nd week) check information on UB Web-site;

Application Deadline

May 15th, 2017 - Deadline extended to 20th June 2017


BA Degree

Requested documents to be uploaded in the application form

CV, ID card or passport.

Target Audience

We welcome students from different disciplines: sociology, anthropology, geography, urban planning, urban design, and architecture, as well as practitioners and policy-makers. We shall be glad to consider any other background deemed for the program as reflected from the CV of the students.

For further information, Contact:

 THE FORMS OF URBAN ATTRACTIVENESS: Milan & Barcelona: a comparative perspective of two attractive cities 

In cooperation with

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